What IS business intelligence (BI)? That’s the million-dollar question, isn’t it? This is something we’re frequently being asked. At a basic level, it’s managing the entire process of data up to decision-making, but in this video, we dive deeper into what that really means.
If you find yourself asking this question, it’s likely for one of two reasons. You’ve either been asked to evaluate BI vendors and you’re unfamiliar with this term, or you’re trying to bring business intelligence into your organization and you need to put together a business case for it.
Regardless of which camp you fall into, this video is sure to help!